Tuesday, October 7, 2008

Demographics and Geographics (1994)

According to the National Association of Home Builders, the median family income in the U.S. was $39,700 and the median home price was $112,000. The housing opportunity index indicated that there were favorable opportunities in the midwest and south, while the west and northeast dominated the least affordable conditions. However, the median incomes in the west and northeast were also much higher. This means the coasts provide a higher market for luxury goods. Also, if the jobs are higher paying on the west and east coasts, then the consumers probably have needs pertaining to luxury goods and leisure.

Source: "Housing Opportunity: Where Can You Afford?" on the Academic Source Complete database

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